Areas of Testimony
We can provide testimony on a wide range of most business, economic, and survey research issues. Please contact us to discuss how we can assist you.
Marketing
- Advertising and integrated marketing communications strategy, brand, product, price, promotion and place
(channel) decisions
- Best Efforts
- Brand Equity and Valuation
- Channels of Distribution
- Corporate Strategy and Structure
- Corporations
- Demand Forecasting
- Direct Marketing
- Distribution Strategy
- Ethics (Business and Marketing)
- Gray Market Goods
- Industry Practice
- International Marketing
- Market Forecasting
- Market Response
- Marketing Communications
- Marketing Strategy and Planning
- Multinational, Global and Transnational
- Phantom Markets
- Pricing Strategy
- Promotion
- Reasonable Industry Practices
- Valuation of Communications Program
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Distributor Agreements |
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Economic Valuation |
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Exports and Imports |
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Foreign Investment |
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Foreign Trade |
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Franchise Tax |
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Franchising |
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Global Business |
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Global Corporation |
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Intangible Asset Valuation |
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International Business |
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International Marketing |
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International Taxes |
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Lanham Act Issues |
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Licensing Agreements |
Likelihood of Confusion |
Lost Sales/Profits |
Market Research |
Antitrust |
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Market Response Estimation |
Banking |
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Mergers and Acquisitions |
Brand and Trade Dress Issues |
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Name Commonality |
Brand Damages |
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Name Confusion |
Business Damages |
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Parent-Subsidiary Relationships |
Business Strategy |
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Patents |
Business Valuation |
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Piercing the Corporate Veil |
Business, asset, and marketing
program valuation |
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Royalties |
Competitive Practices |
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Secondary Meaning |
Competitive Strategy |
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Trade Dress |
Consumer Behavior |
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Trade Secrets |
Consumer Surveys |
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Trademark Valuation |
Corporate Governance |
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Trademarks, Copyrights & Patents |
Corporate Organization |
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Unitary Corporation |
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And many other related areas |
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